Marketing Brief

Need help marketing your business? We will achieve results and save you money!






We have experience in most sectors. Call us on 01452 30 30 40 or fill in the form below for help.

Do you...
Know your target audience?
Need help finding them?
Want help focusing on the right people to talk to?

  • Online advertising
  • Pay per click
  • SEO – Search Engine Optimisation
  • Printed marketing
  • Graphic Design
  • Branding
  • Campaign rollouts.
  • Mailing campaigns
    We can do it all.....
 

Some of Constantly Growing Number of People Getting Fantastic Results...

Paull Newsome

Paull Newsome

Proactive Sales Solutions

F**k me guys looks like you have Halved our cost per lead!!!!
This could be worth a small fortune and you need to ask me for a glowing testimonial!!

Lawson WIllet

Lawson WIllet

CBF

We were paying £17.50 per lead to a third party website, which also sold the same lead to 2 other print companies. Now we are paying under £5 and winning a lot more

Andrew Irvine

Andrew Irvine

Plumb IT

I came to Dreamsight looking for the whole thing. The results were instant! It’s been so successful I’ve had to pause advertising while I catch up with the work.

Jason Gladden

Jason Gladden

Miggys Mobile Welders

Dreamsight helped me after my existing web company let me down and I noticed a difference almost instantly… I started getting leads from my website, which turned into real paying work.

We offer expert marketing support on all old and new media for all brand recognition and print materials.

We have produced our marketing brief (below) as a guide to help you identify your target audience and make sure you’re talking to the right people.

10 Point Marketing Brief (Breif)

  1. Background
    You have to supply enough detailed information, regarding your needs. We will have little or no knowledge of your market and will have to understand the key elements that need to be focused on by the marketing campaign. Remember, you are the expert in your field.
  2. Research
    Include any and all relevant research that could support the marketing campaign.
  3. Previous Marketing Material
    If you have tried marketing and advertising previously, provide full details of the targeted markets, details of your previous campaigns and the results.
  4. Aims
    What are the required results of your marketing campaign? Confirm your expectations and aims.
  5. Objectives
    Will your objective be:

    • Raising awareness of your products or service?
    • Changing preconceived attitudes

    Your objectives must be comprehensible, specific and quantifiable. They should be conceived in simple detail, as they will present the principal concept for your campaign.

  6. Target Market
    Know exactly who you want your message aimed at. The target audience can be portrayed in terms of current market behaviour, degree of awareness, product/service knowledge, favoured method of receiving info and clients/customers enthusiasm /obstruction to take notice of and accept the information. 
    The more comprehensively you recognise your target audience, the greater the prospect of a successful campaign.
  7. Key Message
    Be clear and concise concerning the purpose of your marketing campaign. An unclear message may result in an ineffectual strategy and an unsuccessful campaign.
  8. Budget
    Define your marketing budget. If you do not specify a budget in your brief then a marketing strategy may be proposed that exceeds what you had in mind.
  9. Timescale
    Provide an approximate schedule for the campaign. Results will take time and we need to know the timescales we are working to.
  10. Evaluation
    If you do not build in a stratagem to appraise the campaign, you will not know if it was successful and if your money was well spent. Equally, if the campaign doesn’t produce the required results, evaluation will help identify where things went wrong

Call Us Now On 01452 30 30 40 To Find Out How We Can Help
Or Fill Out The Form Below & We'll Be In Touch Shortly

JOIN THE CONSTANTLY GROWING NUMBER OF PEOPLE GETTING FANTASTIC RESULTS...